"So, what happens to this stuff, anyway?"
It was time we answered this common question, and in a visual and digestible way that everyone could understand it. Because, for real, Habitat wasn't doing themselves any favors articulating this process. We wanted to showcase the many ways you could donate used items, from a residential or commercial perspective, and how those items ultimately go toward making money for the nonprofit to build homes via Habitat For Humanity. Plus, how much it helps in recycling.
Through use of 3D and parallax scrolling (the user can scroll and the story unfolds, at their own pace. This is not a video, just a capture of the scrolling), we were able to make this super fun to understand. And it paved the way for chapters all over the country asking to do the same.
